As usual, everyone is making end-of-year
tech predictions for 2013. I saw one list that included the bold forecasts “smartphones
will get smaller” and “QR codes will be everywhere.” Roger that. Most of these
follow the familiar path of ‘things will be like they are now, only more so.’
But I’ve got a prediction
that I’m going to make that I haven’t seen elsewhere (I’m either way off-base
or eerily prescient). So here goes.
It has to do with the
category of personal assistants that have gotten very sophisticated in the last
few years. Siri on the iPhone is the best known example; you can talk to it
(okay, her) and she’ll respond with voice answers that will answer your
questions or provide a rudimentary conversation with some clever pre-programmed
responses. You know: “Will you marry me?” “Let’s keep this relationship
professional.” If you have an iPhone, you’ve no doubt spent some time doing
this until the novelty subsided.
There are other examples of this
category emerging now. Google voice is an interesting feature of voice command
technology. Car dashboards, with the goal of being as hands free as possible, will
certainly incorporate voice commands more and more. And I recently wrote a blog about avatars at airports that project the image of a person (yes, always an
attractive female) to provide directions and help; although not interactive
now, I’m sure they soon will be.
But up till now, all these
constructs have been almost entirely passive. They speak when spoken to. Well,
I predict that this software is poised to become much more interactive. I can
see having the ability to configure them to operate more independently and on
their own initiative.
We could use these programs
in interesting ways. To remind us about important dates or conditions; for example,
when the stock market is exceeding certain parameters, or if bad weather is on
the way, or we’ve forgotten items on our grocery list. Sure, we can set
reminders and go looking for this kind of information now, but those are all actions
we have to initiate. With more personalized and smartly programmed personal assistants
(let’s call them PAs) the experience is better. They’ll reach out to us.
This will be more sophisticated
than the kind of annoying pop-ups that permeate our computer experience now. I
think if done correctly, they’ll gain acceptance and enough people will find it
all fun and useful for it to become a successful evolution of the technology.
The primary platform will be the one that’s always with us now, the smartphone,
and these programs will be always on, ready to speak up when appropriate, and
always according to the parameters we’ve chosen for it.
It’s within their capabilities
to learn our needs and habits, likes and dislikes. They should be programmed to
act the way we want – for instance, don’t speak up when I’m with other people,
or if I’m at the office. They could be personalized for motivational tasks –
for instance, program your PA to help you eat healthy at meal times with some
friendly encouragement, or maybe to dish out some tough love when it senses you
pulling into the McDonalds drive-through. For purely recreational purposes,
they can respond with all kinds of conversation starters. They could be
programmed to chat away about all your favorite topics: politics yes, vampire
movies no (or vice versa). The programming for all this is not much beyond the
capability of technology today.
I predict that PAs will become
as mainstream as smartphones, voice activation and everything else is today. I
can hear some of you already saying that ‘this sounds too creepy’ but so were a
lot of things that we take for granted today. I remember the first time I saw and
heard someone talking to the air: he was on a cellphone on 46th
street in Manhattan. That was creepy once too – then it wasn’t.
So I predict that Siri-like PAs
will go to a whole new level in the year or two ahead. I think that we’ll all
be talking to them soon. What do you think?
4 comments:
Isn't that what a spouse does already? (said tongue in cheek) Your prediction does make sense and I wonder how libraries would take to this with, for instance, reference/information service assistance?
A forward-thinking marketing department can have a field day with this. However, only a good, sophistcated app will be tolerated. As NikeBlack eludes - no body wants to be spoken to when they don't want to listen...
Here's Gartner's predictions... Another reason not to get a tatoo:)
http://www.businesswire.com/news/home/20121024006071/en/Gartner-Reveals-Top-Predictions-Organizations-Users-2013
This reminds me of the term that was coined in the early-mid 90's called Artifcial Intelligence (AI). It was being pushed alot, but most of it became marketing hype then went away.
This time, PA may just take off like you said and will be properly applied instead of being vaporware.
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